Consumer Tech Association✓

What does frictionless viewing look like to consumers? CTA’s new research explores sources of friction across video content, platforms and devices and how they affect consumer engagement and brand perceptions:

Airplane mode. Closed captioning. Wearables. All shaped by CTA standards. Meet the team creating the blueprints: Alexandra Blasgen, Madlyn Kaufman and Joy Barnett.

Robotics is transforming industries. Tomorrow, find out what Physical AI means for manufacturing, logistics, healthcare and consumer tech with @AgilityRobotics, EY and @IntuitionRobo:

What will it take for the U.S. to stay competitive in the next wave of innovation? Technology and energy leaders will tackle the question on November 17, as the two industries become increasingly connected. Reserve your spot:

A mission that began in 1926 is now meeting the future. The @ITAtradeagency has spent a century promoting Italian design and craftsmanship around the world. Its president, Mr. Matteo Zoppas, joined Melissa Harrison at CES Unveiled Milan to explain why AI and the handmade belong in the same conversation:

The safety regulations in place for wireless technologies are fact-based, rigorously-tested and help keep Americans connected while protecting public health.

CTA Members, we want to hear from you! Do you have a story on how AI is being applied in practical, human-centered ways? Submit yours today:

Tiny chips you’ve never seen, touched or thought about run almost every device you own. We're zooming in on Semiconductors in this episode of Tech Decoded, breaking down the push to build them closer to home and what it means for the devices we rely on every day:

Fall detection, GPS, cellular, 40-day battery. Looks like a watch. The Ikarya Watch from @Telecom_Design builds connected safety into something people will actually wear. More with @BeccaFarsace on CTA Labs:

Meet the person who writes the CES Trends Report. Shawn DuBravac joins Melissa Harrison to talk about how the show keeps growing into something bigger than any one category, and how the mega trends take shape across thousands of products and companies. CTA Members: Reminder you can save 25% off the report. Listen to the full conversation:

What comes next for Physical AI, and what will it take to scale robotics responsibly? On October 28, hear from @AgilityRobotics, EY and @IntuitionRobo on emerging opportunities, challenges and the decisions shaping what comes next:

Four years of over-the-counter hearing aids. What’s changed, and what’s next? As we mark this milestone, we're highlighting perspectives from across the hearing health community on the progress made and opportunities ahead:

What if you could test an entire build before anyone breaks ground? Digital twins are making that possible. In this episode of Tech Decoded, we look at how they’re changing construction and manufacturing, alongside autonomous heavy equipment and smart upgrades to decades-old job sites:

Footsteps behind you. A vehicle on your left. Now you can see both. Audio Radar 2.0 from Airdrop Gaming has seven light bars around a monitor that turn directional game audio into light, in real time. Players tune each game through a desktop app, then share those setups so other people can load them too. New CTA Labs feature with @BeccaFarsace:

The Accessibility Stage is coming back to #CES2027, with expanded, more interactive programming. Steve Ewell previews the conversations ahead, from AI and digital health to mobility, workforce inclusion, assistive technology and AgeTech, on CES Now:

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As Hispanic Heritage Month comes to a close, we celebrate the achievements, perspectives and contributions of the Hispanic community in tech. Amplifying Hispanic voices throughout the year inspires innovation, create new opportunities and fosters a more inclusive industry.

What would it actually take to make 10 everyday tech products in America? Walk through two paths, full reshoring versus final assembly from imported parts, and what each would mean for prices, capital, workers and the power grid with CTA's Carolyn Posner and John Kehoe in this episode of the Data Drop:

Smart regulation works with innovation. CTA applauds @FMCSA’s decision to allow level 4 autonomous trucks to use cab-mounted warning beacons in place of traditional roadside safety devices. This common-sense approach advances safety and supports the future of autonomous trucking:

Securing this exemption has been a top priority for CTA and our automated trucking working group. We’re proud to be a long-term partner in this effort and look forward to continuing our work with policymakers and innovators.