Brian Steinberg

The audience for Sunday's telecast of '60 Minutes' fell to a surprising low, even for a broadcast without a robust NFL lead-in...Lowest-rated episode of the newsmagazine since 2000

60M drew only 5.64 million viewers, and a mere 558,000 among viewers between 25-54 Since 2000, “60 Minutes” has never failed to capture less than seven million viewers overall and less than one million viewers in the advertiser category.

CLARIFICATION: This was the lowest rated SIXTH EPISODE of the show, not overall. and a SIXTH EPISODE has never failed to capture less than 7M P2 and less than 1M in demo

Inside Netflix's ad woes: Streaming giant's outreach to Madison Ave. is sometimes met with criticism, despite its buzzy shows and series....

Kevin Delaney, a journalism entrepreneur, will join NBC News as its head of digital content and subscription products....

Dave Jorgenson is making a bid to jump from convincing Washington Post readers to interact with short form video to luring YouTube fans to watch longer-form material. Which job is harder?

Netflix blazed a path in the streaming era that many of its media rivals have tried to follow. As it has tried to navigate Madison Avenue, however, the company has found bumps in the road.....

Netflix turned to advertising just as a glut of digital and streaming inventory hit the overall market, and buyers say the company still needs to school itself in the ways of Madison Ave.....

Early ratings reports put audience for this past Sunday's telecast of 60 Minutes at about 5.7M, a low for the current season that has sparked chatter internally at CBS. Numbers may change w/final report later today and Fox had an NFL game opposite telecast, but that # is tough

When even 'Hagar the Horrible,' set centuries ago, is making jokes about inflation, you know there's trouble...

'Mary Worth' continues to probe the obscure mating ritual known as 'chinbearding' in which two humans take part in a closed-mouth kiss while reveling in the tactile feel of the male's ungroomed neck scruff...

MAJOR expansion of the Family Circus Universe today as the younger Keane introduces 'evil' imaginary characters like 'Harm' and 'Sickness' to counterbalance weaker figures such as 'Not Me' and 'Ida Noe'...

Have we finally gone too far?

Sharyn Alfonsi called, and wants to offer some notes.....

I think one of the 'sources familiar' was Variety, but what do I know?

NEW: CAA signs Hunter Biden as client

RT @mediagazer: Memo: CBS News names Jon Tower as the executive producer of CBS Mornings; he joined CBS News in 2014 and has been filling in as an interim manager of the show (@bristei / Variety) (Visit Mediagazer dot com for the link and full context!)

Jon Tower, a TV -news veteran who had a hand in the launch of 'Morning Joe,' is taking the reins at CBS News' revamped A.M. show as executive producer...

Bianna Golodrgya in talks to work for both Politico, CBS News after announcing exit from CNN... Veteran newshounds may recall she enjoyed a similar arrangement with CNN and CBS News, where she once co-anchored the morning show...

Where is Bianna Golodryga going after leaving CNN? Maybe this is the answer....new assignments with Politico and CBS News are under discussion.....