#BMSCodeAt40

The Code has existed for 40 years, and the BMS industry has been determined to undermine it at every turn – the history of BMS stretches back even farther. #BMSCodeAt40 Explore the interactive timeline of the long, deadly fight to #ProtectBreastfeeding:

The #CostofNotBreastfeeding is steep and deadly. Join A&T and @1000Days on Wednesday for a Twitter Chat on the #BMSCodeAt40 - we'll be discussing all the reasons to #ProtectBreastfeeding and enforce the BMS Code. See you there! 🤱

NEW PAPER OUT!! 🔥 Reveals extensive & globally coordinated political activity of the baby food industry to weaken #BMSCode implementation. To strengthen #BMSCodeAt40 we must directly confront & constrain corporate power over first-food systems. Please RT.

1/3 For #WHA74 delegates, how can we strengthen the #BMSCodeAt40 given extensive evidence of corporate political influence of the baby food industry to undermine worldwide #BMSCode implementation?

So true, new paper from A&T investigates the predatory tactics which have only gotten worse during COVID-19. #BMSCodeAt40 is more important than ever.

Oops - wrong link there! Check out the paper here: #BMSCodeAt40

80% of #BMSCode legislation is missing key provisions of the CODE. Close loopholes. Protect babies Put #BabiesBeforeProfits #BMSCodeAt40

Video from @DrTedros, reflecting on the importance of the #BMSCodeAt40 during the event. "Digital marketing practices, including the use of influencers, discourage #breastfeeding, putting the health of mothers and children at risk." #ThereIsNoSubstitute #BabiesBeforeProfits

On this 40th anniversary of the Code, WABA urges every country to improve implementation, monitoring and enforcement of the Code. #BMSCodeAt40 #BabiesBeforeProfits #BMSCode#WBW2021 #WABA #ProtectBreastfeeding #SharedResponsibility #breastfeeding #SDGs -

Last of our series: how does the Code affects health professionals? Check out the Unicef Baby Friendly Initiative booklet: And First Steps Nutrition Trust for impartial information for health professionals: #bmscodeAt40

#BMSCodeAt40 Chuffed to bits to be attending this important @UNICEF @WHO Webinar celebrating 🎉4️⃣0️⃣🎉 yrs of saving the lives of babies & protecting the health of many many more🤱 So much work remains to be done to ensure #BabiesBeforeProfit

Q6) Companies have taken advantage of women’s fears during #COVID19, as with other emergencies, using media & their influence to affect regulations. The industry is now worth $60billion. What dangers does this pose to child health? #BMSCodeAt40

@aliveandthrive @1000Days A6:#bmscodeat40 ➡️There is no comparison between #breastfeeding & substitutes ➡️It is the responsibility of parents to understand breast milk importance ➡️Giving top- feeding without proper consideration is alarming & may have consequences on child health #sanchika_myvoice

Register to attend the 40th anniversary of the Code virtual celebration 🎉 We’ll reflect on our successes to make the next 40 years even stronger. #BMSCodeAt40 #BAbiesBeforeProfits #ThereIsNoSubstitute

Welcome to the #BMSCodeAt40 anniversary Twitter chat - co-hosted by @1000Days! We’re so excited to have you and celebrate this milestone. Let’s start with the basics - who’s joining us today? #ThereIsNoSubstitute #BabiesBeforeProfits

@aliveandthrive @1000Days A2:#bmscodeat40 ♦️#protectbreastfeeding is a win win situation both 4 mother & baby. ♦️Baby gets nutrition, immunity & intense love during breastfeeding. ♦️Mother's are protected from breast related illnesses. ♦️Exclusive breastfeeding provides contraception. #sanchika_myvoice

Formula companies spend more on marketing than governments spend on breastfeeding support. #BabiesBeforeProfits #BMSCodeAt40

It's the 40th anniversary of the International Code of Marketing of Breastmilk Substitutes today! Join the #WBW2021 campaign to protect #breastfeeding: Attend the Code celebration: #BMSCodeAt40 #BabiesBeforeProfits #BMSCode

Listen back @TodaywithClaire @aoibhinn_ni_s lays out how govt can support families better by funding & implementing National Breastfeeding Action Plan + enacting & enforcing #WHOCode. Women & babies have a right to proper care & protection #bmscodeAt40

The Code has existed for 40 years, and the BMS industry has been determined to undermine it at every turn – the history of BMS stretches back even farther. #BMSCodeAt40 Explore the interactive timeline of the long, deadly fight to #ProtectBreastfeeding:

Really hoping @babymilkaction @SavetheChildren and @ILCA1985 can share their videos about the origins of the Code, the ongoing violations of the Code and the experiences of mothers and formula marketing. Sobering but important viewing. #bmscodeAt40

BFLGI is so pleased to attend this significant global event with our fellow infant feeding advocates around the world 😊 @DrTedros urging govts to enact & enforce #WHOCode Only 25 countries have substantially enacted the Code #bmscodeAt40 #BabiesBeforeProfits