As generative AI tools continue to evolve, we believe it's more important than ever to know what's AI-generated and what isn't. That’s why
@GoogleDeepMind launched SynthID in 2023—a technology that adds a hidden digital watermark to AI content.
Here’s a summary of SynthID’s journey and where the provenance technology (the documented history and origin of digital content) is today:
— SynthID watermarking was originally built for images, but now supports video, audio, and text.
— The technology has watermarked over 100 billion images and videos, alongside 60,000 years of audio.
— You can now verify content with SynthID directly in Google Search, Gemini in Chrome, and the
@GeminiApp, where it has been utilized over 50 million times.
— We’ve also adopted C2PA Content Credentials across a growing number of our generative AI tools. This includes the images and videos created within the Gemini app. So now, in addition to the SynthID watermark, you can also see where an image or video originated and how it’s been altered.
— We have open-sourced our text watermarking technology, and we are working with companies like
@OpenAI,
@NVIDIA, and
@Apple to apply SynthID to generative media.
Let us know what you think of the tool so far!
